What your domain name says about your brand

Your domain name is often the first impression people get of your business – and it speaks volumes.

A clean, relevant domain (like yourbusiness.co.uk) looks professional and trustworthy. It tells visitors you’re established and serious about your brand. Long, confusing, or generic domains can make your business appear less credible and harder to remember.

If you’re targeting customers in High Wycombe, including your location or niche in the domain can also give your SEO a small boost.

Not sure if your domain name is helping or hurting your brand? I help businesses choose and register domains that support growth and trust online.